'Twas Christmas When Coca-Cola Teleported Snow From One End of the World to the Other

In sunny Singapore, a white Christmas is something you can only dream about. To bring the unimaginable to life, Coca-Cola placed two machines at opposite ends of the world – one in Singapore’s busiest shopping district, the other in Finnish Lapland. With technology and a little holiday magic, Finns shared snow with unsuspecting Singaporeans, and a moment of happiness.

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Augustus Sung is a multi-disciplinary 
Creative Director and writer 
currently based in New York.

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