For Years, Amateur Footballers Have Admired the Moves of Their Favorite Football Stars. Now, the World Can Admire Theirs

Over the years, Allianz has become more than just an insurance company; they've become a household name in professional football. To increase their brand presence in the less talked about world of amateur football, Allianz gave these youth players the power to have their best goals captured on footage, just like professional football stars.

One Show 1 Gold, 5 Merits
LIA 2 Silver
Cannes Lions 1 Silver, 3 Finalist
CCA 1 Best of Category, 1 Gold, 3 Silver, 1 Bronze
Spikes Asia 1 Bronze, 1 Shortlist
Lisbon Awards 2 Bronze

Expanding the experiential ecosystem.

The mobile and web versions of the app allowed users to find a pitch installed with the Amateur Replay cameras. Every week, the best goals caught on camera were compiled into a weekly top 5 video compilation, which was shared on Allianz’ social pages.
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Augustus Sung is a multi-disciplinary 
Creative Director and writer 
currently based in New York.

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